The DJ Awards
Official Pouring Partner · 25th Anniversary

The biggest event in global dance music.

The world's longest-running dance music awards relaunches for its 25th anniversary — the first night of a three-year residency at Amnesia, Ibiza. One drinks partner comes with us. No shared category.

25th Anniversary Amnesia, Ibiza 7 October 2026 Three-year residency

The Awards

The Oscars
of electronic
music.

Founded in Ibiza in 1998. Independent, non-pay-to-play, with nominations from a Grand Jury drawn from more than fifty music businesses and a global public vote deciding the rest. Sponsors have never influenced a result. Read it on Wikipedia →

Carl Cox with his DJ Award
Carl Cox — four-time International DJ of the Year
538M+ Combined follower reach

The talent turns up

Winners fly in and collect in person. Tiësto, David Guetta, Carl Cox, Charlotte de Witte, Peggy Gou, Fisher, Black Coffee and Solomun have all taken the stage — then posted it to their own audiences.

£4BN+ Combined revenue in the room

Decision makers attend

Club owners, international hotel and hospitality groups, promoters, agents and beverage buyers — the people who grant on-trade listings, seated together for a whole evening.

£10M+ Earned media value

Media pays attention

Accredited international music, lifestyle and trade press work the carpet and file the next morning. Every major group has bought into this culture by renting an artist. Nobody has partnered with the institution itself.

Industry figures congratulating DJ Awards winners on Instagram
The night the industry talks to itself — and your brand is in the frame

The 25th Anniversary Amnesia Ibiza · 7 October 2026

The Relaunch

The next 25 years.

2024

We pulled off the reboot

The awards came back after a four-year absence under new ownership, and the industry turned out for it. 21,000 public votes.

2025

We smashed the reset

Categories, voting platform and campaign machinery rebuilt for scale. 250,000 votes, and media exposure up 83.5% in a single year.

2026

It's time to unleash the relaunch

The 25th anniversary, at Amnesia, in the year the club turns fifty. Half a million voters targeted worldwide, and the first year of a three-year residency.

Impact in numbers
400Awards presented over 22 years
60KAttendees at the awards since launch
£10MWorth of free media and press coverage achieved
83%Rise in media exposure — 218M to 400M audience impressions in 2025
250KVotes cast in 2025, up from 21,000 in 2024

7 October 2026 · Amnesia, Ibiza

A night like Ibiza
has never seen.

For one night we take over the legendary Amnesia Terrace — as the club itself turns fifty — and transform it into a gala hall: fifty-three tables of ten, white linen, full silver service, and a Golden Globes-style awards show at its heart. A four-course gourmet dinner, an open bar all night, and Amnesia experienced like never before.

It begins on the red carpet: a Met Gala-style arrival with paparazzi and photo calls, flowing into a champagne reception where the jet-set mix with the DJ inner circle, club owners, promoters, label executives, sponsors and VIPs.

As dinner is served, the history of dance music unfolds across three acts of immersive theatre and cinematic production, building to the awards ceremony itself — broadcast live to millions on YouTube.

Then, at midnight, the doors open. The tables are cleared, three thousand clubbers pour in, and the Terrace comes alive for one of the biggest nights of the season — DJs from across genres and generations going back-to-back until sunrise.

Your product is poured through every part of it.

The
Running
Order

Wed 7 Oct 2026
21.00
Red Carpet Arrival
21.30
Champagne Reception
22.00
Gala Dinner
22.30
Three Acts
23.30
The Awards
01.00
Doors Open · General Admission
06.00
Close

DJ Awards winners on stage with their awards
Every winner collects in person — and every winner is photographed holding your product
The Partnership

2026: a test partnership.

One year, one contained commitment, and a measurement framework agreed up front — so the decision about the rest of the residency gets made on evidence rather than instinct. You provide the stock and fund the crew that films the night. We grant the partnership and the category exclusivity. Hospitality is available separately at commercial rates.

What we're asking for

Stock & production

Champagne150 bottles
Wine250 bottles
Vodka40 bottles
Tequila30 bottles
  • Event production — covering the crew that films the night and produces the content library. Full quote and scope supplied before commitment
What you get

Official Pouring Partner — 2026

  • Category exclusivity across the ceremony, VIP areas and every reception — no competing brand served or visible
  • You present International DJ of the Year, the top award of the night
  • A bottle in every winner's hands on stage — every artist is handed your product as they collect, in front of the cameras
  • Written into the show — a toast to each winner with your drink, and brand integration built into the three-act production rather than bolted onto it
  • A bottle with every posted award — winners who collect later receive your premium expression alongside it
  • Sampling and activation — branded serves, on-site activation space and sampling across the reception, the terrace and the after-party
  • Three months of topped-and-tailed content — winner interviews and social posts carrying your brand for twelve weeks after the night
  • Founding partner billing across all social, press and PR for the 25th Anniversary
  • Four-week campaign integration across the global voting window
  • Fly-on-the-wall access for your own production team
  • Measurement report within 30 days
  • First refusal on our 2027 plans, the rest of the residency and all future activations

Category exclusivity means this concludes with one partner. We confirm before the nominee announcement on 19 August, when the campaign goes live globally.


On the night

Total pouring dominance.

There is no shared category and no competing pour anywhere in the programme.

Exclusive stockist

Sole spirits, wine and champagne supplier for the Amnesia ceremony and VIP areas, and across every official event in the season.

Your award, your stage

First refusal on your preferred category, a table of ten, and the award presented live on stage by a member of your team.

The bottle shot

Every winner receives their award alongside a bottle of your product — the image that runs in the trade press the next morning.

Venue owners, hosted

You host the pre-event cocktail reception, a structured networking window with the operators who grant on-trade listings.

Visual architecture

Presence on Amnesia's big screens and immersive displays, on-site activations, branded staff uniforms and the Sponsors' VIP Lounge.

Product on every table

Your portfolio on every VIP table for the full evening, backed by intensive digital promotion across the campaign.


DJ Awards, worldwide · 2027–2030

The DJ Awards global rollout

DJ Awards USA
Coming 2027

DJ Awards USA

Miami
The Legends Tour
Coming 2028

The Legends Tour

Orient Express
DJ Awards Brazil
Coming 2028

DJ Awards Brazil

São Paulo · Carnival
DJ Awards Middle East
Coming 2029

DJ Awards Middle East

Riyadh
DJ Awards China
Coming 2030

DJ Awards China

Hong Kong
DJ Awards USA
Coming 2027

DJ Awards USA

Miami
The Legends Tour
Coming 2028

The Legends Tour

Orient Express
DJ Awards Brazil
Coming 2028

DJ Awards Brazil

São Paulo · Carnival
DJ Awards Middle East
Coming 2029

DJ Awards Middle East

Riyadh
DJ Awards China
Coming 2030

DJ Awards China

Hong Kong
Official Pouring Partner · 25th Anniversary

One brand gets poured here. It should be yours.

The night the whole industry drinks together, in the hands of everyone who decides what gets listed — and three years to build on it.

Contact Us View the Deck 2027 & Beyond