The DJ Awards
2027 & Beyond

The first date of a long-term relationship.

Access to the most lucrative audience in the world, in one relationship. The hard-to-reach young drinker, the tastemakers who decide what is credible, the high-net-worth VIPs who fill the tables, and the artists the whole thing revolves around — no other property puts all four in the same programme.

We have secured a three-year residency at Amnesia Ibiza and a calendar of invite-only industry events across Miami, Rome, Barcelona, Ibiza and London. Every one of them is a room that needs pouring.

Three-year Amnesia residency Eight events Five cities One pouring partner

The shift

Not an event sponsorship.
A global brand partnership.

In 2026 the partnership is one night at Amnesia. From there it becomes a year-round programme: eight hosted events in five cities, each an intimate room of venue owners, promoters, label executives, press and artists — and each one an occasion where your product is the only thing being poured. One relationship, four audiences that are otherwise bought separately and expensively.

400MAudience impressions in 2025, up 83.5%
250KPublic votes in 2025, up from 21,000
80M+Combined influencer reach

The calendar

Our 2027 global rollout

Each event below is invite-only, small, and built around the people who decide what gets served across global nightlife. The green line under each is what the partnership delivers there.

4 December 2026 · Miami

DJ Awards USA Launch Party

Faena Miami Beach · during Art Basel

The 26th edition opens with an invite-only VIP party on the Faena walkway during Art Basel Miami, in partnership with Gospel NYC. It is the official introduction of the incoming Grand Jury Chairman, staged in the week when the global press and the art world's buyers are already in town.

Exclusive pour · American market entry · luxury press in the room
DJ Awards USA Launch Party, Miami
4 February 2027 · Rome

Legends Tour Launch

Orient Express First Class Lounge

The launch of the most ambitious thing on the roadmap: a rail journey aboard the Orient Express in May 2028, with on-train sets and off-train parties headlined by DJ Awards Hall of Fame artists. This event opens ticket sales and sets the tone for the whole tour.

Hosted bar · luxury travel press · serve development for the tour
Legends Tour Launch
14 February 2027 · Rome

Grand Jury Chairman Handover

Orient Express La Dolce Vita

Twelve of the DJ Awards inner circle plus global music, travel and luxury press, influencers, tastemakers and artists. The outgoing and incoming Chairmen play back to back over Michelin-star catering, champagne and an open bar until 2am. The following day, thirty-one VIPs board the inaugural Legends Tour from Rome to Venice.

Open bar all night · two days of content capture on board
Grand Jury Chairman Handover, Orient Express
17 June 2027 · Barcelona

Grand Jury at Sónar

Rooftop, ME Barcelona

One hundred elite music insiders and the Spanish press on a 360-degree rooftop just off Plaça de Catalunya, during Sónar. This is the official launch of the 2027 season and the first public moment of the year's campaign.

Signature serve launch · trade sampling · Spanish market press
Grand Jury at Sónar
23 July 2027 · Ibiza

Voting Open Sunset Session

270ft superyacht, Ibiza Marina, moored in front of Pacha

A guest list of 250: the weekend's resident performers, the Ibiza jet-set, key club owners, top-tier UK press and luxury and travel influencers. The Grand Jury Chairman plays from 7pm to 10pm with Dalt Vila as the backdrop. It is the single most photographed event of the DJ Awards year.

Sole pour on deck · the highest-yield content of the season
Voting Open Sunset Session
September 2027 · London

Balearic Brunch — Voting Closing

Radio Rooftop, ME London

The official closing party of the tour, one week before voting closes. Invite-only, with top-tier UK press, VIPs and industry tastemakers, and a signature Balearic set from the Grand Jury Chairman across 360-degree views of the London skyline.

Exclusive stockist · UK on-trade and press in one room
Balearic Brunch — Voting Closing
October 2027 · Ibiza

The 26th Edition

Amnesia · Ibiza closing weekend

Year two of the residency, and a significant step up. We activate the Amnesia Main Room alongside the Terrace, roughly doubling general admission capacity, and launch the Winners' Revolution — last year's champions returning to take over the decks. Red carpet, four-course gala dinner, an immersive show, and the ceremony broadcast live on YouTube.

Every bar, both rooms · big-screen presence · branded staff · Sponsors' VIP Lounge
The 26th Edition
May 2028

The Legends Tour

Aboard the Orient Express

A multi-day journey with legendary sets on board and parties at every stop, headlined by Hall of Fame artists. A closed, high-net-worth audience for several consecutive days — the longest single stretch of brand exposure anywhere in the programme.

Onboard pour for the full journey — first refusal held by the incumbent
The Legends Tour, Orient Express

Between the events

Year-round. Digital first.
Always on. Measured.

Four owned properties that keep working when nobody is in a room — each one attachable by a partner, each one reported on.

The Legends podcast series

The Legends Podcast

Interviews with the International DJ winners of the last twenty-five years, cut into long-form, Shorts, Reels and TikTok, distributed on Spotify, Apple Music and every major platform. Partner messaging natively integrated, and the episodes stay online indefinitely.

Apple Music breakthrough channel

Apple Music Residency

A dedicated DJ Awards channel carrying one-hour mixes from the Breakthrough artists, promoted across our social ecosystem and Apple Music's own editorial spaces.

Elevate the Mix campaign

Elevate the Mix

A twelve-month campaign for gender parity in electronic music, launching 7 October 2026 with real-world events and masterclasses across Europe, expanding to the USA in 2028, and culminating in the first female Chair of the Grand Jury.

Emerging Artist app

Emerging Artist App

A streaming app carrying an exclusive one-hour mix from every Emerging Artist nominee, with voting built into the interface — a year-round audience property rather than a campaign microsite.


DJ Awards, worldwide · 2027–2030

The DJ Awards global rollout

DJ Awards USA
Coming 2027

DJ Awards USA

Miami
The Legends Tour
Coming 2028

The Legends Tour

Orient Express
DJ Awards Brazil
Coming 2028

DJ Awards Brazil

São Paulo · Carnival
DJ Awards Middle East
Coming 2029

DJ Awards Middle East

Riyadh
DJ Awards China
Coming 2030

DJ Awards China

Hong Kong
DJ Awards USA
Coming 2027

DJ Awards USA

Miami
The Legends Tour
Coming 2028

The Legends Tour

Orient Express
DJ Awards Brazil
Coming 2028

DJ Awards Brazil

São Paulo · Carnival
DJ Awards Middle East
Coming 2029

DJ Awards Middle East

Riyadh
DJ Awards China
Coming 2030

DJ Awards China

Hong Kong
2027 & Beyond

Four audiences. One relationship.

The young drinker, the tastemaker, the high-net-worth VIP and the artist — reached together, all year, by the only brand pouring.

Contact Us Back to 2026 View the Deck